DAVID LENA PHOTOGRAPHY and ICONIC VISION together are a full service photography and video production company. Both are helmed by Producer | Cameraman | Photographer David Lena who toured the globe working on several studio feature films, 4 seasons of network episodic TV and over 200 commercials and music videos. He then opened DAVID LENA PHOTOGRAPHY and has been commissioned by a growing number of the world’s leading design firms and is committed to servicing his clients internationally. ICONIC VISION, the video division, opened in 2010 to capture the grand opening of Santa Monica Place for the developer Macerich. David’s wide range of experience in motion picture and photography production allows him to excel in the studio and on distant location with creativity, resourcefulness and a collaborative spirit. DAVID LENA PHOTOGRAPHY and ICONIC VISION are based in Los Angeles with offices in Boston, Phoenix, Dallas, and Miami.
PHOTOGRAPHER CLIENTELE
Leo A Daly, RTKL, National Peace Corpse Association, DLR Group, Abramson Teiger Architects, OptiSolar, SWINERTON BUILDERS, WATG, Studio William Hefner, Permacity, C.W. DRIVER, DMJM ROTTET, Marmol Radziner + Associates, Oxford Energy, Hinerfeld-Ward, HMC, Aleks Istanbullu Architects, Beverly Hills Ducati, STANTEC, NBBJ, Katherine Spitz Associates, TOTO, Finton Construction, ROSSETTI, HOF Architecture, TruStile Doors, AIA|Los Angeles, IPW, GRUEN, (M)Arch., Gotama Building Engineers, UCLA, Kaiser Permanente, History Channel, City of Burbank, GETTYS, California Fertility Partners, Sandow Media AECOM Design, IIDA
ICONIC VISION
Executive Producer / Director Cameraman
“Santa Monica Place Grand Opening” 60 second and 120 second videos for the mall developer, Macerich, a division of Westcore
DIRECTOR / CAMERAMAN
JCPenney, Cable & Wireless, Lifetime, Souplantation, Manolo Blahnik, InSport, Virginia Lottery, Bud Dry, GMC Trucks, Arctic Mineral Water (2nd Unit), Mercedes Benz (DP), National Breast Cancer Coalition (DP), Kal Kan (DP), Mitsui Home (DP), Legal Rights Defenders (DP)
CAMERAMAN
- Commercials
Smirnoff, IOMEGA, Pizza Pizza, Kabel 1, Target, Citröen, FedEx, Suntory Beer, Macy’s East: several campaigns in NY & Miami, Grand Bahama Tourism & Dimetapp, GM, AT&T, Honda, CHEVROLET, PONTIAC, Mobil, L’ORÉAL, Johnnie Walker Red Label, Philips, Labatt Blue, Sunlight Detergent, Vidal Sassoon, Johnson & Johnson, Florida Tourism, El Torito, Q-Lube, Miller Lite Ice, MCI, DuPont, GTE, Barnett Bank, Kix, Footaction, Chuck E. Cheese’s, Little Caesars, McDonald’s, Valvoline
- Music Videos
Mariah Carey Live with ‘NSync, Aerosmith World Tour, Michael Bolton’s The Best of Love, Eagles’ Hell Freezes Over Tour, Aerosmith’s Amazing and Blind, Billie Myers’ Tell Me, Ace Ventura & Tone Lóc
- Television
The Practice, Baywatch, Life Goes On, China Beach, Garth Brooks at Texas Stadium
- Feature Films
Courage Under Fire, VOLCANO, X-Files The Movie, Last Boy Scout, Beethoven’s 4th, Wayne’s
World II, Month of August, Flight of the Intruder, Bill & Ted’s Excellent Adventure, Trickhouse
AWARDS
2001 NY FESTIVALS WORLD MEDAL WINNER, International Spot, Kal Kan, Wake Up/Tricks
1999 GOLD CINDY AWARD, Commercial, Manolo Blahnik, Shoes To Get Arrested In
Silver, 1985 Houston International Film Festival, Music Video, A New Dawn Fades by New Order
1st prize, 1986 Boston Globe Photography Contest, Color Photograph, Taxi Driver
EDUCATION
Northwestern University, B.S. in Theater, 1987, fluent in Spanish
PHOTOGRAPHER CLIENTELE
Leo A Daly, RTKL, National Peace Corpse Association, DLR Group, Abramson Teiger Architects, OptiSolar, SWINERTON BUILDERS, WATG, Studio William Hefner, Permacity, C.W. DRIVER, DMJM ROTTET, Marmol Radziner + Associates, Oxford Energy, Hinerfeld-Ward, HMC, Aleks Istanbullu Architects, Beverly Hills Ducati, STANTEC, NBBJ, Katherine Spitz Associates, TOTO, Finton Construction, ROSSETTI, HOF Architecture, TruStile Doors, AIA|Los Angeles, IPW, GRUEN, (M)Arch., Gotama Building Engineers, UCLA, Kaiser Permanente, History Channel, City of Burbank, GETTYS, California Fertility Partners, Sandow Media AECOM Design, IIDA
ICONIC VISION
Executive Producer / Director Cameraman
“Santa Monica Place Grand Opening” 60 second and 120 second videos for the mall developer, Macerich, a division of Westcore
DIRECTOR / CAMERAMAN
JCPenney, Cable & Wireless, Lifetime, Souplantation, Manolo Blahnik, InSport, Virginia Lottery, Bud Dry, GMC Trucks, Arctic Mineral Water (2nd Unit), Mercedes Benz (DP), National Breast Cancer Coalition (DP), Kal Kan (DP), Mitsui Home (DP), Legal Rights Defenders (DP)
CAMERAMAN
- Commercials
Smirnoff, IOMEGA, Pizza Pizza, Kabel 1, Target, Citröen, FedEx, Suntory Beer, Macy’s East: several campaigns in NY & Miami, Grand Bahama Tourism & Dimetapp, GM, AT&T, Honda, CHEVROLET, PONTIAC, Mobil, L’ORÉAL, Johnnie Walker Red Label, Philips, Labatt Blue, Sunlight Detergent, Vidal Sassoon, Johnson & Johnson, Florida Tourism, El Torito, Q-Lube, Miller Lite Ice, MCI, DuPont, GTE, Barnett Bank, Kix, Footaction, Chuck E. Cheese’s, Little Caesars, McDonald’s, Valvoline
- Music Videos
Mariah Carey Live with ‘NSync, Aerosmith World Tour, Michael Bolton’s The Best of Love, Eagles’ Hell Freezes Over Tour, Aerosmith’s Amazing and Blind, Billie Myers’ Tell Me, Ace Ventura & Tone Lóc
- Television
The Practice, Baywatch, Life Goes On, China Beach, Garth Brooks at Texas Stadium
- Feature Films
Courage Under Fire, VOLCANO, X-Files The Movie, Last Boy Scout, Beethoven’s 4th, Wayne’s
World II, Month of August, Flight of the Intruder, Bill & Ted’s Excellent Adventure, Trickhouse
AWARDS
2001 NY FESTIVALS WORLD MEDAL WINNER, International Spot, Kal Kan, Wake Up/Tricks
1999 GOLD CINDY AWARD, Commercial, Manolo Blahnik, Shoes To Get Arrested In
Silver, 1985 Houston International Film Festival, Music Video, A New Dawn Fades by New Order
1st prize, 1986 Boston Globe Photography Contest, Color Photograph, Taxi Driver
EDUCATION
Northwestern University, B.S. in Theater, 1987, fluent in Spanish